Finding the perfect hairstylist is no easy feat. It can take time and patience to find someone who understands your vision, and you are comfortable working with.
Have you ever brought a picture of the haircut or color you want, only to walk out of the salon with something that looks nothing like what you wanted? That’s why it’s important to do your research.
Look for Experience
A hairstylist’s job is to enhance a client’s natural beauty. It requires a variety of skills that extend beyond scissors and comb.
For example, a stylist’s non-verbal communication demonstrates their ability to engage and connect with clients. A friendly demeanor sets a comfortable tone that builds trust and leads to client loyalty.
A salon’s team members work together to ensure the best customer experience. That is why finding a salon with a supportive environment that fosters open communication among employees is important. It lowers workplace stress, improves customer service, and ultimately boosts the bottom line. It is especially true of hairstylists since return customers generate a third of all salon revenue.
Read Reviews
Clients researching a salon or stylist before making their first booking will likely check out their Google reviews. Positive reviews are social proof to encourage people to book with you and help boost your salon’s Google business rating without paying for SEO services.
Make it easy for your clients to leave you a review by encouraging them via email, on Facebook, or by giving them a comment card with their receipt. Also, consider salon software that makes monitoring and managing your online reputation easier. It will give you full control of how your reviews are presented to potential clients. It ensures your positive and negative feedback is always front and center.
Schedule a Consultation
The most important step in finding the right hairstylists near me is a hair consultation. It allows you to ask questions and ensure you’re both on the same page about what you want.
It can also save time by allowing the salon to gather the information they need beforehand, so you don’t have to during your appointment. It is beneficial for new clients or when they schedule an appointment online, and the front desk doesn’t have their information on file.
It’s also a great way to build trust with your client, making them feel you care about their wishes and needs. It is how you get them to return again and again. You can even use a digital hair consultation form to create a seamless client experience by adding viewable notes from their calendar, including what products they bring, allergies, and more.
Learn Your Terms
While education and accomplishments are important in choosing a stylist, determining their prices is also crucial. You want to avoid ending up at a salon where you can afford their services, especially since hair products cost a fortune.
It’s always a good idea to bring pictures of what you want and don’t want so that the stylist understands your vision. It will ensure that you both have an understanding and can communicate effectively throughout the appointment, especially if it will take hours.
It’s also a good idea to find out what hair types the stylist is used to working with. Some stylists may be more familiar with certain cuts or colors than others, and this can make your experience much more comfortable.
Trust Your Instincts
Finding the perfect stylist can feel like a long process. However, it is worth the effort in the end. Considerations like recommendations, specialties, browsing portfolios, and scheduling consultations are all important factors. But at the end of the day, it comes down to trusting your instincts.
A good hairstylist will respect and support your ideas while still maintaining their professional boundaries. Ideally, they will be on time, treat you with respect and kindness, and provide accurate price estimates. Finally, they should be open to communication and willing to work with you to find solutions that fit your lifestyle. These qualities are crucial in building a successful stylist-client relationship that ensures you achieve your #hairgoals.
